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This year is almost over, and it’s time to see what 2017 has in store. Find out which marketing tactics you should be taking advantage of in the new year. 1. Get on video — particularly live video Live video is where you see social media platforms migrating. If you aren’t comfortable using live video, practice with staged video first. Live video has much more engagement, and it does better on social media algorithms. 2. Pay to play on social media People so often rely on organic...

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Tuesday, December 13, 2016 10:42:00 AM