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Embrace the Millennials  

By Heather Jarp, CENTURY 21 University
CENTURY 21® Brokers are asking the question, “How Do I Attract Gen Y Agents to My Company?” With many Millennials being underemployed and others having a hard time finding rewarding job opportunities, real estate could be a good fit. BUT is your office is poised to attract younger talent? Watch the following video and ask yourself if the characteristics below best describe your office. Environment of Training and Development Technology ... read more

What Types of Home Sales Are On The Rise In Your Area?  

By Heather Jarp, CENTURY 21 University
Recently Lawrence Yun, NAR’s chief economist, noted there is slow momentum for Housing this spring. "Primarily driven by a convincing jump in the Midwest, where home prices are most affordable, sales activity was at a healthy pace as low mortgage rates remain steady and modest seasonal inventory gains.” "Except for in the West — where supply shortages and stark price growth are hampering buyers the most.” It’s interesting to contemplate what type of home buying activity is happening in ... read more

SOLD! How to Write Better Listing Descriptions  

By Laurie Popp, CENTURY 21 University
The remarks section of an MLS listing can be dry as toast: “3 BR, 2 BA RANCH W/ATT GAR, OPEN FLR PLAN. SELLER MOTIVATED.” Writing a property description that can help a buyer visualize the home is challenging, even daunting at times. So, I asked hundreds of REALTORS across the country for their top tips when it comes to the remarks in the MLS. Here are 8 tips to help you write your next listing description: Don’t type in ALL CAPS – it makes it difficult to read, nothing stands out... read more