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Article supplied by dotloop

There are a lot of myths floating around when it comes to real estate technology, and, in particular, successful adoption of new tools across brokerages. It can be hard to determine myth versus fact. Over the course of my 15-plus years in real estate and at dotloop, I’ve learned a lot about what’s true and what’s not — and how you can avoid falling victim to common misconceptions. Here’s what I know: As the proverb goes, you can lead a horse to water, but you can’t make him drink. That said, ...


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Thursday, November 17, 2016 9:41:00 AM